V.I.P. Radio was a 1950’s radio subscription service whereby Stars International Inc. would provide various celebrity announcements to local radio stations to help them promote their stations. Mr. Stewart appeared on many of these recordings. On this particular disc, V.I.P. Promos (32-AX), the stars simply identify themselves and remind the listener that they are listening…
Tag Archives: Hoagy Carmichael
American Cancer Society – “This Is…” Announcements
For the 1959 American Cancer Society Crusade, Stewart appeared along with Clark Gable, Jane Wyman and Betsy Palmer on a spot which ran about 19 seconds. It was Band 11, on a special 16-inch, 33 1/3 RPM disc. Three or four celebrities appeared on each track. The first two or three, including Stewart on his…
The Big Sound – Shopping Days Till Christmas
If you haven’t read any of the other The Big Sound blogs, let me begin by telling you that this was a series of 12-inch, 33 1/3/ RPM records issued to participating radio stations in the early 1960’s. Each disc featured short spots delivered by film, TV, music and sports celebrities, which the station could…