As outlined in Jimmy Stewart on the Air, The Big Sound included a series of 12-inch, 33 1/3 RPM records which radio stations could use to help promote their programs and specialties. By using this service, a station would have access to top movie and TV actors and sports figures that they normally would not…
Tag Archives: Johnny Cash
The Big Sound – New Additions
When we were researching the book, we came across many Stewart appearances on radio promo discs called The Big Sound. These 12-inch, 33 1/3 RPM discs were purchase by radio stations on a subscription basis. Stations received a basic library of discs and then received additional discs monthly. Many of these discs featured movie and…